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Apr 26, 2024
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2021-2022 Undergraduate Catalog [ARCHIVED CATALOG]
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MKTG 366 - International Marketing 3 s.h.
A managerial view of the marketing process as it applies to the international field. Topics include: significance of international trade, international marketing position of the U.S., analysis of foreign markets, organization and administration of international marketing, and special topics. A-E Only.
Prerequisite(s): JrS; MKTG 261 , ECON 110 (or ECON 111 and ECON 112 ) all with a grade of “C” or better and a major in PACC, BSEC, or ECON.
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