Marketing, B.S. - 4-Year Degree Map

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First Year

Fall	Credit	Spring	Credit
COMP 1000 - Composition	3	MATH 1050 or MATH 2230	4
ECON 1111 - Principles of Microeconomics	3	ECON 1112 - Principles of Macroeconomics	3
CSCI 1000 - Introduction to Computing Technology	3	Gen Ed Elective	3
Gen Ed Elective	3	Gen Ed Elective	3
Gen Ed Elective	3	DRGN 1000 - Red Dragon Seminar	3
TOTAL	15	TOTAL	16

Second Year

Fall	Credit	Spring	Credit
COMM 1100 or COMM 1400 or COMM 2300 or COMM 3400	3	ACCT 2122 - Managerial Accounting	3
ACCT 2100 - Financial Accounting	3	MGMT 2241 - Fundamentals of Management	3
MKTG 2261 - Fundamentals of Marketing	3	Gen Ed Elective	3
STAT 1010 - Introduction to Statistics	3	Gen Ed Elective	3
Gen Ed Elective	3	Liberal Arts Elective	3
TOTAL	15	TOTAL	15

Third Year

Fall	Credit	Spring	Credit
MGMT 3350 - Business Analytics	3	LAW 2222 - Legal Environment of Business	3
FINC 3231 - Corporation Finance	3	MGMT 3343 - Organizational Behavior	3
MKTG 3362 - Marketing Research	3	MKTG 3364 - Consumer Behavior	3
MKTG 3363 or MKTG 3366 or MKTG 3368 or MKTG 3360 or MKTG 3361	3	MGMT 3354 - Corporate Social Responsibility	3
Upper Division Elective	3	Upper Division Elective	3
TOTAL	15	TOTAL	15

Fourth Year

Fall	Credit	Spring	Credit
MIS 3351 - Management Information Systems	3	MGMT 4990 - Strategic Management	3
MKTG 3363 or MKTG 3366 or MKTG 3368 or MKTG 3360 or MKTG 3361	3	MKTG 4890 - Marketing Management	3
Liberal Arts Elective	3	Liberal Arts Elective	3
Liberal Arts Elective	3	Liberal Arts Elective	3
Liberal Arts Upper Division Elective	3	Upper Division Elective	3
TOTAL	15	TOTAL	15

Elective Key

Dragon Academy Elective: a course carrying one or more General Education area attribute(s): Oral Communication (OCOM), Written Communication (WCOM), Diversity, Equity, Inclusion & Social Justice (DESJ), Quantitative Reasoning (MAT), Scientific Reasoning (NSCI), Humanities (HUMA), Social Sciences (SOSC), Arts (ARTS), US History & Civic Engagement (UHCE), World History & Global Awareness (WHGA), World Languages (WLAN), Critical Thinking and Reasoning (CTR), Information Literacy (IL), and Global Literacy (GL). Elective courses and major courses carrying Gen Ed attributes apply toward SUNY Oneonta’s Gen Ed requirements .

Liberal Arts Elective: any course that carries a Liberal Arts (LA) attribute. SUNY Oneonta’s minimum LA requirements vary by degree award.

Upper Division Elective: any elective course numbered 3000 and above. All courses (required and elective) at this level apply toward SUNY Oneonta’s upper division requirement .

Upper Division Liberal Arts Elective: any course numbered 3000 and above that carries an LA attribute.

Elective: any course outside the major. Electives apply toward the total credits required by a degree program. Electives may also be needed to satisfy other degree requirements , including the minimum number of credits outside the department of the major.