May 20, 2024  
2022-2023 Undergraduate Catalog 
2022-2023 Undergraduate Catalog [ARCHIVED CATALOG]

MKTG 3366 - International Marketing 3 s.h.

A managerial view of the marketing process as it applies to the international field. Topics include: significance of international trade, international marketing position of the U.S., analysis of foreign markets, organization and administration of international marketing, and special topics. A-E Only.
Prerequisite(s): JrS; MKTG 2261 , ECON 1110  (or ECON 1111  and ECON 1112 ) all with a grade of “C” or better and a major in PACC, BSAD, BSEC, or ECON.